Target Market

Is Your Brand Media Ready?

February 22, 2011

Being Clear on Your Brand When setting up a publicity campaign to become better known it is essential that you are really clear on what your brand is and what your messages are. Many businesses and people overlook this in their desire to just get out there and talk about what they can do. A [...]

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Business Marketing Tactics and Tips | Marketing Minute Launch

November 12, 2010

The 3-Step Marketing Pro Charlene Brisson A few months back I wrote 3 posts to talk about what marketing consultant Charlene Brisson says are the 3 steps all marketing needs to take into consideration. In her 25 year experience working with large and small businesses globally , she says it always comes down to the [...]

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Video Marketing Tip for Local Brick and Mortar Business

October 12, 2010

Local Brick and Mortar Business Needing Traffic I was helping a local brick and mortar business the other day. It is one man shop without any online presence. The specific niche is two fold as it has a dual offering. It is a local Ottawa Pawn shop. One aspect of the business is booming. That [...]

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Step 3 of 3-Step Marketing for Non-Marketers Online and Offline

May 20, 2010

Recap of Marketing Steps 1&2 In my last post, Step 2 of 3-Step Marketing for Non-Marketers Online and Off I spoke at about crafting a message for your ideal client in a manner that speaks to them and differentiates you from others offering the same product or service. This would be your USP. In post [...]

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Step 1 of 3-Step Marketing for Non-Marketers Online and Off

May 2, 2010

Marketing and Focus I was speaking with the 3 Step Marketing PRO, Charlene Brisson the other day about what she was up to since leaving her role as Director of Sales and Marketing for T. Harv Eker’s Peak Potentials. Before leaving she had increased N.A. show up rates from 50% to 95% which is no small [...]

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